Guest lecture by Mr Devanshu Bhatia

Mr Devanshu Bhatia, CRO (Chief Revenue Officer) India Today Group visited IIM Kashipur for a guest lecture on the topics:
1) Journey of “Online” in India
2) Tools to market digitally and how to build them in branding strategy and the rise of ecommerce in India. He also talked about how digital marketing plays an important role in branding today.

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